124 brands
curated in Seoul.
From established K-Beauty classics to viral newcomers — every brand personally tested, fully notified and available immediately.
Bestsellers — listed immediately
Rice-based care with historic Hanbang DNA. Hero: Glow Deep Serum.
To the range → COSRXClinically focused routines with snail mucin and salicylic acid.
To the range → anuaHeartleaf line, gone viral thanks to the Soothing Toner. Sensitive skin.
To the range → SKIN1004Madagascar Centella Asiatica as a single-ingredient hero.
To the range → ROUND LABMinimalist rituals with Dokdo deep-sea water. Hero: 1025 Cream.
To the range → TIRTIRMask Fit Cushions in 30+ shades — a viral TikTok bestseller.
To the range → numbuzinVitamin and tone-up series, an insider buy in Korea since 2022.
To the range → mixsoonSingle-ingredient essences — Bean, Galactomyces, Glycolic.
To the range → HEIMISHAll-Clean routines, drugstore-compliant, low in allergens.
To the range →Established — proven in our range
Ingredient-driven, vegan, with a focus on dark-spot correction.
To the range → Purito SeoulEWG-verified, classic and strong on SPF.
To the range → ISNTREEHyaluronic line and SPF classics, dermatologically tested.
To the range → TOCOBOMinimalist K-Beauty with an organic duckweed strain.
To the range → Mary&MayVegan sets, travel sizes, ideal for influencer seeding.
To the range → Haruharu WonderBlack rice fermentation as the hero ingredient.
To the range → Pyunkang YulUnderstated apothecary line rooted in traditional Korean medicine.
To the range → AromaticaNatural & organic, ECOCERT- and COSMOS-certified.
To the range → iUNIKMulti-functional, focused on beta-glucan and tea tree.
To the range → House of HurCurrently going viral thanks to the Glow Ampoule and Color Pots.
To the range → ma:nyoCleansing oils and Galac Niacin Essence classics.
To the range → JumisoIngredient-first, sensitive-skin specialist.
To the range → Nature RepublicAloe classics, drugstore-ready, high brand awareness.
To the range → MedicubeDerma K-Beauty with pads, Booster Pro and the Zero Pore line.
To the range → celimaxNoni anti-pollution routine, vegan formulations.
To the range →Newcomers — new to our distribution
Bio-cellulose masks, gone viral thanks to the „peel-off" effect.
To the range → EDGE UGen-Z-focused probiotic line, Indie Beauty Awards 2025.
To the range → VT COSMETICSReedle Shot microneedle tech, K-pop brand ambassadors.
To the range → ARENCIAMochi Body Bars, vegan, a sensory delight.
To the range → ELROELPremium anti-ageing with plant stem cells.
To the range → KSECRETFermentation beauty with insider status in Seoul.
To the range → ZEROIDClinical barrier care for sensitive & atopic skin.
To the range → FWEESoft-glam lip line, gone viral thanks to the Lip Plumper Velvet.
To the range → Dr.AltheaClinical doctor brand with the 345 Relief Cream as its hero.
To the range → HEVEBLUEMarine stem cell care, the latest K-Beauty wave.
To the range →You want to enter Europe.
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